- Seller defines terms and conditions prior to auction date - seller stays in control.

- Definite date of sale, set by seller.

- Buyers come prepared to buy, and buy now.

- No endless marketing, showing, or selling period.

- Compressed marketing time reduces holding costs, to include taxes, interest and
   maintenance.

- Assurance that property will be sold at true market value….. not less.

- Exposes property to a large number of pre-qualified prospects.

- Accelerated sale and viewed as guaranteed sale.

- Creates urgency and competition among buyers - a climate that tends to maximize sale
   proceeds.

- Requires potential buyers to pre-qualify for financing.

- Takes you, the seller, out of the negotiation process.

- Assures an aggressive marketing program that intensifies interest and visibility.

- An exciting atmosphere, with competition among a crowd of interested buyers.

- Buyer pays the commission.

"Buyer Benefits"

- Prudent investments are usually made because properties are purchased at true market
   value through competitive bidding.

- You know that the seller is committed to sell.

- Buyers (bidders) determine the selling price.

- Auctions eliminate lengthy negotiations.

- Closing times are usually relatively short and are predetermined.

- You know you are competing fairly and on the same terms with other buyers.

- In a ball-room style auction, you may see several offerings at the same time.

- Detailed property information is provided in packet.

- Property is guaranteed to sell with an absolute or minimum bid format … highly probable with
   a reserve format.

"Realtor Benefits"

- Can be presented as a guaranteed sale with an absolute or minimum bid format, highly
   probable with a reserve format.

- Maximum exposure to a new group of already qualified and informed buyers.

- Offers you and your clients a wider range of selling and buying options.

- Assurance that the property will be sold at true market value.

- You can list, market, sell and close in a 30 to 45 day period of time.

- Offers opportunity to increase sales volume dramatically.

- Successful auctions result in referrals and return business.

- Surety of commissions (referring, listing).

- Develops another viable market niche.